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PARTNERSHIP GOALS
Create brand awareness and highlight product attributes to show audiences the benefits of using Libman products.
THE SOLUTION

Libman cleaning products sponsored the A&E HOME.MADE.NATION block with a seamless integration into an episode of Sell This House. These clips show host Tanya Memme demonstrating how Libman’s products were essential in getting this home clean and ready to sell.

CAMPAIGN HIGHLIGHTS

PROGRAMMING PRODUCT INTEGRATION INTO SELL THIS HOUSE

LINEAR HOME.MADE.NATION BLOCK SPONSORSHIP 

CAMPAIGN CREATIVE

Sell This House Active Integration: Libman Precision Broom

Sell This House Active Integration: Libman Tornado Mop

CAMPAIGN RESULTS
Source: A&E Access Panel Study, 4/15-5/3/21. Base: A18+ HOME.MADE.NATION block Viewers (n=164).

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